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Friday, January 23, 2009

Ads add drama to your day

Rarely do I laugh out loud at ads, but these ones got me. (Particularly the characters' final expressions.)

Faux soap opera melodrama has been harness for numerous campaigns, but this one for the Minnesota State Lottery toes the line between authenticity, absurdity and self-awareness very well. (I guess you'd need three legs to do that much toeing.) Nicely played.

Minnesota State Lottery ads

1 comment:

Tommy said...

Hah. "I've told you before, Cherish. It will take more than death to kill me."