ANDYVISION - watch me try to be creative. live.

Monday, November 24, 2008

Add your ad

Following today's theme of technovations, here's something cool out of Stanford.


Click over to the ZunaVision website to try it out for yourself.

The ability to put insert new images or video into an existing video is nothing new; advertising's been hot on it for a year or more now, from Dexter to Toyota Matrix to Barack Obama to even the last year's CP+B holiday gift site. But what (apparently) makes this cool is that it democratizes the process by making it easily generated by any user.

I'm not sure this is a great thing as it could eventually lead to even more clutter and ad overload, but it may be an easy way for YouTubers to make some cash. Undoubtedly the technology isn't far off where you'll be able to designate an area in your video as ad space, and it will be served advertisements, just like banners are served now.

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