ANDYVISION - watch me try to be creative. live.

Wednesday, November 28, 2007

Brilliant.

Like most things that are amazing, this comes to me by way of my boy Krichmar.

Snoop is perhaps one of the most brilliant artists/marketing geniuses of our time. And here's another reason why:

1 comment:

moipaprika said...

Andy,

Thanks for stopping by! it is exciting to see that one of the students from that school got interested in the topic. I am glad you are "defending your school" because I feel there is no greater complement for a school, than a student loving its nest ;) (just like me with my school Maryland Institute Colllege of Art, M.I.C.A., www.mica.edu)

It seems like we have the same way of thinking regarding art schools... but listen/read carefully please.

I don't really worry about who sees me as "weird" or who doesn't. What is "weird" anyways? I simply thing that the greatest misconception in the world, is towards artist/designers is how "weird" we are.

Most of the people that are not artist refer to artist as being "weird" in a disrespectful way, as being "less", and honestly, I am tired of that misconception. Fortunately I am not the only one who is tired. Myself and many other co-worker / friends designer hate your school ad.

I think it is targeting parents rather than students: "where your kid becomes employable".

A successful ad for your school would be (from my point of view) one that targets the students. It can be the "weirdest" ad in the world -if you'd like me to use that word- and would still be awesome. The current ad is targeting the people that will PAY your school's tuition: parents! Specifically those who don't know what to do with their kids and of course have no clue about art (parents), therefore they think as I am saying: they think art is for "weird" and there go their kids...

By no means I am saying that your "school suck" or is "bad". I frankly don't know it and the last think I would do is judge it out of the blue. All I can say is what I am saying. Me and other professionals in the field felt that the ad was completely off-target. Its not even "original", in fact it feels sad to me. This has nothing to do with the owner, the students or anything.

I hope you followed me.
Thanks for catching up!